Introducing Eloise Mama... Specialists in Maternity Lingerie

Eloise Mama is the sister company to Eloise Lingerie, who specialise in mastectomy lingerie. After 15 years of providing a specialist fitting service to ladies of all shapes and sizes, we found that many customers who were coming in needed maternity lingerie, but were tired of the dull styles available on the high street. So, Eloise Mama was born, selecting only the finest maternity bras and nursing wear from brands such as Cake, HOTmilk and Panache. As an introduction to Eloise Mama, we've selected a few of our favourite designers to share with you, so you can see the best of our collection.

HOTmilk is a maternity lingerie brand forged from the idea of wearing maternity lingerie whilst pregnant and nursing. Founder Lisa Ebbing has developed a sensual maternity lingerie range with partner Ange Crosbie, designed from their own experiences in mind. HOTmilk's collection is designed to inspire and empower women. Browse the full range of maternity and nursing lingerie from HOTmilk at Eloise Mama, and indulge in their sumptuous smalls.

Cake lingerie, another brand founded by an expectant mother, Tracey Montford also found that their were no inspiring maternity and nursing bras on the market. Cake's ethos is 'Made by mothers, for mothers' a lovely sentiment, and each delicious collection is designed to promote femininity and confidence. This season the collection is named 'Let them Eat Cake' with styles such as French Vanilla, Blueberry and Blueberry Torte, all as scrumptious as the next with delicate vintage touches to the maternity lingerie. We've given you a taster here, but take a look at the rest of this delectable pregnancy underwear and nursing collection from Cake at Eloise Mama, you'll not be disappointed.

Royce are well known for their wire-free bras, and these styles are perfect if you are looking for comfort whilst pregnant or nursing. The simple styles of these maternity and nursing bras make these perfect for every wardrobe, plus the soft pastel bras also have matching briefs. You can be safe in the knowledge that all of their designs have been tested by real life wearers, so you are comfortable and supported at all times. View these wardrobe essentials from Royce at Eloise Mama.

Eloise Mama is proud to start the first collection with these gorgeous maternity underwear styles. And as well as this, we also offer a specialist free fitting service at the showrooms found in Huntingdon, Cambridgeshire and South Wimbledon, London. Simply contact us for a free fitting, and you too can wear stunning lingerie throughout your pregnancy and beyond.